The college decision can be a stressful one. It feels like if a student doesn’t attend the “right” school, they’re setting themselves up for a lifetime of failure.

Plenty of research has shown, however, that this is simply not the case. The most prominent series of studies on the topic were those performed over many years by Stacy Dale and Alan Krueger. Their first study confirmed the assumed wisdom that people who attend more selective schools, on average, are more successful, if we define success in monetary terms. People who attend selective schools make more money, all other things being equal.

The catch, however, is that other things are not equal. In a follow-up study, Dale and Krueger investigated whether it was the colleges themselves that led to the later income disparity, or if there might be some inherent differences in the student bodies of more and less selective schools that would lead to differences in income down the line, having no relation to the education provided by those schools at all. What they found was once you controlled for standardized test scores and ambition, where you went to college made, on average, absolutely no difference to your future income. A bright, motivated student who could swing a 1500 on the SATs and applied to some selective schools would likely end up with a high income whether they actually attended a more selective college or a less selective one. The more selective colleges produced more high-income earners simply because they only accepted high flyers to begin with, whereas less selective schools accepted a mix of high, low, and mid-level achievers, so their outcomes were as diverse as their student bodies. The selectivity of the college attended had, on average, no effect on their students’ future success.

Dale and Krueger found two important exceptions to this rule, however. For under-represented minority students and students from less educated households, the selectivity of the college attended did seem to have a statistically significant effect on future income. Attending a more selective college seemed to convey some advantage in the job market to these populations, whether through the alumni connections made, the social expectations of peers, or the signaling power that a brand-name school had in overcoming implicit biases of hiring managers. In short, for students from less advantaged backgrounds, attending more selective schools seemed to confer an advantage in the job market that their more privileged classmates, for whom the college selection made no difference, already had.

University of California, Los Angeles

University of California, Berkeley

A more recent study summarized in The Atlantic took another look at the financial return on college selectivity, and confirmed Dale and Krueger’s finding of no significant effect on the general population. Interestingly, they did identify one additional subgroup for whom attending a more selective college did correlate with increased income: women. Now, if you restrict your study group to just full-time workers, as the initial study did, again, there was no effect. Full-time female workers, like their male counterparts, on average, made no more money having attended a more selective school as opposed to a less selective school (when controlling for things like SAT scores). But, if you looked at the whole population of women, not just full-time workers, a difference was found. In short, women who attended more selective schools did not make more per hour than women who attended less selective schools, but they worked more hours because, according to the study’s authors, they ended up marrying and starting families later (a factor which did not affect the income of men, but that is a subject for another day…).

So, what if we look beyond income as a measure of success? A 2013 Pew Research study asked graduates of both public and private colleges to rank their satisfaction with, yes, their personal financial situation, but also their family life and their current job. College graduates, in general, reported high levels of satisfaction with these three aspects of their lives, and there was no statistically significant difference in levels of satisfaction found between public and private college graduates, despite not controlling for any other factors. Similarly, both public and private school graduates overwhelmingly agreed that the investment made in their education paid off for them.

Another study, this one performed by Gallup Poll and Purdue University, looked at levels of engagement at work and general well-being among college graduates, and found zero connection between these measures of success and the type of college attended—whether looking at public versus private colleges, large versus small colleges, or more selective versus less selective colleges. What did matter to future levels of workplace engagement and overall well-being was a student’s experience at college. Students who had professors who made them excited about learning, cared about them, and encouraged them to pursue their goals, along with students who participated in long-term projects, applied their lessons in internships, and were actively involved in extracurriculars in college were far more likely to report higher levels of workplace engagement and well-being than students who did not have these experiences in college.

Now, average trends only tell us so much about where any individual may thrive—you or your child may end up doing better at a safety school or a reach school, for example—but the results of all of this research, particularly the Gallup-Purdue survey, can provide two distinct tidbits of wisdom to students as they make their final college choices. First, rather than looking at the name-brand on a college as the decision driver, think about where a student will find the most support and opportunity for engagement. Alternatively, if a student’s college choices are more limited than they had hoped—if they only were admitted to one or two schools, their preferred college is not affordable to their family, or their choices are restricted by some other factor—note that the experiences that seem to lead to future success are available at any college. So, while it may be impossible to remove all stress from the college decision process, the research suggests that for the vast majority of students, the groundwork for success will be laid by what they make of their college education, not where they go.

About Bright Horizons College Coach

Bright Horizons College Coach® is the nation’s leader in educational advising. We help students and families across the country navigate the path to college, with a team of experts—all former admissions and financial aid decision-makers at top schools—who know the process from the inside. Collectively, we’ve helped more than 32,000 families successfully manage every aspect of college admissions, from choosing schools, to creating stand-out applications, to economically saving, and financing it all. Visit the Bright Horizons website.