Many colleges and universities have sophisticated marketing strategies. Some even enlist the help of external marketing consultants and mailhouses to orchestrate their outreach campaigns and monitor student responses. So, what's…
Parents & Family Weekend can also be an opportunity to take an up-close look at the investment you just made, bring some fall or winter clothing that may soon be…
The key is to communicate those values to admissions offices. Your student having strong grades is something to be proud of, but it’s not enough on its own to stand…
With the arrival of these admission notifications, in short order, many graduating seniors will have a definitive response to the oft-asked question, “where will you be going to school next…
Since first applying to a school to which admission has now been offered, circumstances and preferences may have changed. In fact, having received decisions from other target schools, your child…
Whether faced with indecision about which school to attend, disappointment resulting from a dream school rejection, and/or uncertainty associated with being placed on a waitlist, soon-to-be college students may need…
Excitement builds as you are thinking about planning a series of college campus visits. As you walk around each campus, you will begin to discover if you can see yourself…